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My response rates for polls on Twitter were 1-2%.

On Mastodon, it's 15-20%.

Twitter and Facebook throttle our natural engagement with our friends and family and colleagues.

They do it so brands will buy ads to reach people who already follow them.

I didn't realise how pronounced the effect is.

I'm angry.

For years, my connection with the people I care about has been diminished, intentionally, to support a losing advertising scheme.

I want that time with my friends and family back.

Alex Galt 🧄

@evan It was/is terrible for small business as well. My coffeehouse had 2,000 followers on IG who had followed us because, presumably, they wanted to be in the loop about events and other things. If I put out a post maybe 200 of the 2000 would see it. So effectively I was being charged for access to my own customers. Glad we sold the business!