I wouldn’t even call that “boomer brand loyalty” I’m 24, almost 25 and I will probably not buy anything that isn’t a Toyota/Lexus for the rest of my life.
Toyota/Lexus are hands down the least maintenance heavy vehicles on the road. They know how to make an absolutely bulletproof reliable modern engine.
I’m a Service Writer for a mom and pop auto shop, and the most major thing I’ve had to write for a Toyota is… A Water Pump, Fuel Pump and a full Tuneup with 4 plugs and 4 coils. Which is… Basically peanuts compared to what I have to write for Dodges, Nissans, and Chevys. (Oil Filter Housings for Dodge, Whole Transmissions for Nissan, and a bunch of random shiz for Chevy)
@Skiptrace @kiddblur That’s how I feel about Honda. My 10-year old Accord is getting close to 120K miles and runs like new. I put 120K trouble-free miles on my previous Si. My wife is averaging over 40 mpg lifetime in her 2021 CR-V Hybrid, and before that put 280K miles on a 2007 CR-V - that has now been turned over to my son. The last one has cost a bit to keep on the road because after 16 years, some mechanical bits wear out. So be it. That’s just life.